Valentino SpA officially announced a newly signed global license agreement with Marchon, one of the world’s most prominent eyewear companies. The exclusive license will grant Marchon the rights to manufacture and distribute the sun and ophthalmic collections under the legendary Valentino brand. The agreement will be effective from 1st January 2012, making the beginning of a long-term partnership between these two global players in the luxury business.
Stefano Sassi, Chairman and CEO of Valentino SpA stated, “With this agreement, our Maison has an opportunity to develop an intimate working relationship with a licensing partner known for its finesse and attention to detail. Marchon is the ideal partner, with great experience in the luxury market and a dedication to distributing the highest quality eyewear. This agreement is an essential step forward in Valentino’s development strategy. We are enthusiastically beginning what we expect will be a long-term successful relationship in this category.”
The Valentino Eyewear collection will embody the timeless elegance of the Valentino brand, taking inspiration from their seasonal RTW collection, accessories and iconic pieces that showcase the flawless use of materials, textures, colors and prints.
Claudio Gottardi, Marchon President and CEO said, “Valentino is a renowned fashion house. This is an exciting partnership we are embarking on and we’re enthusiastic to work closely with Valentino on the upcoming collections. The addition of Valentino, one of the most prestigious and luxury fashion houses, represents our dedication to expanding our international brand portfolio.”
The Valentino collections will be sold in Valentino boutiques, department and specialty stores, and select optical stores worldwide.
For more information please visit Marchon online at www.marchon.com.