Safilo Group, the worldwide leader in the premium eyewear sector, and Jack Spade, the American men’s accessories and apparel brand, are proud to introduce the launch collection of Jack Spade men’s optical frames. The collection serves as the brand’s second entry into the eyewear category, following the recent sunglasses launch, and will be available Spring 2014.
Jack Spade is inspired by the enduring appeal of products that were designed with a purpose in mind, where every detail is considered and nothing is superfluous. It is a brand that celebrates the insights and the design innovations of everyday objects by incorporating them into the details of its products. These elements are about functional style and finding the extraordinary in everyday life.
The Jack Spade ophthalmic launch collection follows suit, creating an aesthetic in line with the brand’s clothing, small goods and accessories. The eyewear constitutes a smartly designed collection that offers inherent style and utilitarian simplicity without being too self-serious, a notion always at the core of the
Jack Spade brand. Comprised of 13 male styles available in metal, titanium, surgical steel or acetate, the line includes a range of round and rectangular silhouettes. Eight of these styles offer flex hinges for superior comfort and flexibility. Two of the styles are designed to be International Fit, with longer nose pad arms allowing the frame to sit off the face.
Acetate styles are available in vintage hues such as striated brown, matte vintage crystal, black fade tortoise, and black crystal. The metal, titanium and surgical steel frames are offered in shiny and matte versions of light ruthenium, black, satin brown, navy, and blonde havana. The brand’s signature orange color is visible throughout the collection, discreetly inside the metal cap detail at the hinges of many styles, as well as on the inside front of several frames.
In addition to borrowing color inspiration, the Jack Spade optical collection borrows iconic elements from its clothing and accessories collections, including an architectural graph paper pattern laser engraved on spring hinges and temples of several styles. In others, temple tips are adorned with thin metal disks featuring masculine yet playful airplane rivets.
The Jack Spade optical collection will be sold with an orange colored hard clamshell case featuring the Jack Spade logo, as well as with a white and blue cleaning cloth featuring the brand’s iconic graph paper.
For more information please visit Safilo’s website.