Galaxy Optical Services announces the official European launch of its Religion licensed eyewear and sunwear collections will be at MIDO 5th – 7th March 2010 at Booth U01 V02 in Pavilion 13.
Religion emerged in the UK in the early 90’s, from the back end dives of the east end streets. Taking inspiration from musical muses and British heritage, the brands fearless attitude and sexy rock spirit has been integral in shaping the brand’s much-loved signature.
A ‘no fear’ policy of experimenting with design techniques, washes and trends has given the brand its diverse appeal. Galaxy Optical has captured Religion’s blend of anarchy and translated these unmistakeable designs into groundbreaking optical styles, as every part of the eyewear and sunwear collections remains true to the aspirations of Religion.
The dual design project between Religion and Galaxy Optical has resulted in a truly innovative collection being made available to optical retailers. Eyewear buyers will not be surprised to find the collection places a strong emphasis on quality, comfort and durability as well as being at the forefront of fashion design.
About the optical collection:
Chunky plastic frames resonate 80’s undertones with a 2010 twist. The experimentation with other materials like leather and cord on the frames, bring a unique edge to the collection, and a true Religion feel to the frames.
The clever use of cut out detail throughout the collection, mimics the anarchic ‘ripped’ effect that features strongly in Religion’s clothing styles.
The Religion logo and symbol are prominent as a statement throughout the collection in the same way Religion uses graphical rock’n’roll prints to adorn their clothes.
The range features a mixture of metal, plastic and acetate frames, in a classic compilation of colours.
About the sunglasses collection:
The sunglasses range has something to suit a mixture of tastes and styles. For the really statement-making fashion savvies, the 80’s inspired plastic frames in bold prints will be a huge hit. Union Jacks are printed on frames, a style feature that is already massive on the catwalks for the year ahead.
There is a multitude of choice for ladies wanting to wear the popular ‘go large’ sunglasses, which come in a variety of lens shapes. These have been designed with couture elegance in mind featuring a blend of patterns, textures and metallic detailing.
The Religion optical frames all come with a unique flip-top, stand-up, logo-ed hard case and cleaning cloth. The Religion sunglasses all come with a soft sunglasses pouch and a cleaning cloth with Religion detailing.
Retailers and distributors interested in more information about the Religion eyewear collection should contact Galaxy Optical. Appointments to view the collection at MIDO are being taken. For all enquiries, please visit online at www.galaxyoptical.co.uk or contact directly at firstname.lastname@example.org .